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Please use this identifier to cite or link to this item: https://repositori.uma.ac.id/handle/123456789/23018
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dc.contributor.advisorEffendi, Ihsan-
dc.contributor.advisorSiregar, M. Yamin-
dc.contributor.authorButar Butar, Rendhy Mateus-
dc.date.accessioned2024-02-09T09:10:32Z-
dc.date.available2024-02-09T09:10:32Z-
dc.date.issued2015-
dc.identifier.urihttps://repositori.uma.ac.id/handle/123456789/23018-
dc.description56 Halamanen_US
dc.description.abstractTujuan dari penelitian ini adalah untuk mengetahui pengaruh kelompok acuan, pendapatan dan motivasi terhadap keputusan pembelian dalam keterlibatanya membeli produk sabun lifebuoy cair pada toko alfamart tanjung rejo medan. The purpose of this research is to determine the influence of groups reference, income and motivation for purchasing decisions His involvement was buying liquid Lifebuoy soap products at the Tanjung Alfamart store Medan Rejo.en_US
dc.language.isoiden_US
dc.publisherUniversitas Medan Areaen_US
dc.relation.ispartofseriesNPM;108320101-
dc.subjectkelompok acuanen_US
dc.subjectkeadaan ekonomien_US
dc.subjectmotivasien_US
dc.subjectKeputusan Pembelianen_US
dc.subjectEconomic Situationen_US
dc.subjectBuying decisionen_US
dc.titleAnalisa Perilaku Konsumen dalam Keterlibatannya Membeli Produk Sabun Lifebuoy Cair pada Toko Alfamart Tanjung Rejo Medanen_US
dc.title.alternativeAnalysis of Consumer Behavior in Involvement in Purchasing Liquid Lifebuoy Soap Products at the Alfamart Tanjung Rejo Store, Medanen_US
dc.typeThesisen_US
Appears in Collections:SP - Management

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108320101 - Rendhy Mateus Butar Butar - Fulltext.pdfCover, Abstract, Chapter I, II, III, V, Bibliography3.37 MBAdobe PDFView/Open
108320101 - Rendhy Mateus Butar Butar - Chapter IV.pdf
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