Pengaruh Citra Sekolah Dasar Islam Terpadu (SDIT) Bunayya dan Fasilitas Terhadap Kepuasan Orang Tua Siswa Yayasan Pendidikan Islam Al-Munawwarah Murad Medan

Abstract

This study aims to determine "What is the Imagery of School Basic Imagery Integrated Islamic (SDIT) of School and Facilities to Parent Student Satisfaction of Foundation of Islamic Education Al-Munnawarah Murad Medan ". This type of research is associative is a research that is asking the relationship between two variables. The population in this research is all students of Al-Munnawarah Educational Foundation Medan. And by using sample sampling technique (Convenience Sampling) which is a sampling technique where samples taken is the most easily obtained or sample, then the number of samples in this study as many as 50 Parent students. Based on t test results can be seen that t count on the school image variable of 5.873 is greater than t table of 1.675 with the probability t sig 0.000 smaller than the limit of significance of 0.005. Based on these values, the school variables have a positive and significant effect on parent student satisfaction variables. At facility variable equal to 2,755 bigger than t table equal to 1,675 with probability t that is sig 0,000 smaller than limit of significance equal to 0,005, then facility variable partially have positive and significant influence to variable of consumer satisfaction parent student. Based on F test result, it is obtained F count of 55.235 > 3.20 with sig 0,000 < 0,05, show Ho rejected and Ha accepted, meaning school image and facility simultaneously have positive and significant effect to parent student satisfaction variable. R Square value obtained of 0.702. To see the great influence of independent variables on dependent variable by calculating the coefficient of determination (KD) = R2 x 100%, so obtained KD = 70.2%. The figure shows that as much as 70.2% student satisfaction (dependent variable) can be explained by the school image and facilities. The remaining 29.8% was influenced by other factors not described in this study.