Strategi Kampanye Politik Dewan Pimpinan Cabang (DPC) Partai Demokrasi Indonesia Perjuangan (PDIP) Dalam Pemilihan Calon Walikota dan Wakil Kota Medan Tahun 2015

Abstract

Democracy is a doctrine embraced by the countries of Indonesia, where the menyakut ideology of familiar about the participation of the people who mempunytai the right to well-being. Pemilukada is a means of choosing leaders in areas such as choosing Governors, Vice Governors, mayors and deputy mayors. In some areas in Indonesia have been mengelar concurrent elections simultaneously to be exact on December 9, 2015. This research aims to know the Political campaign strategies Branch Leadership Council (DPC) Indonesia Democratic Party of struggle (PDI-P) in the selection of Candidates for mayor and Deputy Medan city by 2015. The method of research used descriptive research method that is based on qualitative data. The data collection technique in this study was in depth interviews, and documentation. The research strategy of the campaign of Indonesia Democratic Party of struggle DPC Medan city in the team winning, and Eldin Dzulmi Akhyaar Nasution, i.e., direct selling strategy, approach to the character, and social and humanitarian assistance.